Thursday, March 3, 2011

Steve Jobs on Soulful Technology

Technology alone is not enough. Technology married with liberal arts, humanities, yields the result that makes our hearts sing.

—Steve Jobs, at yesterday’s iPad 2 unveiling

I don’t (yet) own an iPad, nor an iPhone. In fact, I personally have never even owned an iPod. (There has been, since Christmas, an iPod Touch floating around our household somewhere, but I “touch” it only rarely.) But I’ve used Apple’s computers day-in-day-out for almost two decades now, and I believe Steve Jobs’ grasp of and commitment to the above principal is the number one reason behind the company’s phenomenal success and zealous customer loyalty.

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